MTS AI partners with Softline Group

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MTS AI has started a partnership with Softline Group, a leading provider of solutions and services in the field of digital transformation and information security. The collaboration is aimed at developing the AI market in Russia by consolidating the expertise of the vendor and the integrator. 

As part of the partnership, four main MTS AI’s solutions have been added to Softline Group’s product portfolio: the Audiogram speech recognition and synthesis platform; the WordPulse service for communication analysis; the TenVision video surveillance and analytics system; and the Cotype, large language model.

In the future, as the cooperation develops, it is envisaged that pre-sales and service-product expertise centers will be formed on the part of Softline Group. A number of activities are also planned to prepare solution sales and account managers for promotion. Previously, a technical specialist underwent training to evaluate the solutions and analyze them in detail.

“Many domestic companies still do not understand how they can implement AI technologies in their workflows for optimization and automation, and our task as a provider is to guide them and offer optimal solutions. Now at Softline Group we are building a product line of AI solutions. Since MTS AI is one of the market leaders in this area, we are particularly pleased to start this collaboration. In cooperation with the vendor’s experts, we hope to expand our own expertise and in the future acquire competencies for independently managing projects based on their solutions. But for now, we are taking on the task of promoting MTS AI products in the Russian IT market,” said Irina Yanova, Head of Sales Development at Softline Group.

“We are pleased to start cooperation with the leading systems integrator in the Russian market, Softline Group. We are sure that Softline Group’s many years of experience will allow us to expand the presence of our AI solutions in various business sectors and promote innovation in the Russian market, which in turn will contribute to the active development of the artificial intelligence industry in our country. We highly appreciate the professionalism of the Softline team and their focus on developing their own AI competencies. This will be a solid foundation for the successful implementation of joint projects. Now we are actively sharing our expertise with the integrator, as we want to maximize our project experience, and in the future, we may partially transfer to them the authority to independently manage projects,” commented Andrey Kalinin, CEO of MTS AI.

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